![]() It all comes down to personal preference.” Someone might like something to fit tight at the waist, others prefer it looser. “Someone could have a larger chest or smaller hips. “Sizing that runs from XS to XL is limiting,” says Carol Ai, a New York tailor who works with celebrities such as Cardi B and Olivia Rodrigo. People want to feel good in their clothes so we give things an extra tweak to perfect them.” “Those pieces are designed with a one-size-fits-all approach, but everyone is built differently. “It’s the fit that is usually off,” says Nzuzi. But as an alternative, some consumers are happy to buy a low-priced and low-quality suit (co-ordinated two pieces start from £20 at Boohoo and £70 at Zara), then spend anywhere from £10 to have the sleeves shortened to £45 to have the jacket adjusted to their body shape. There’s a fine line between an oversized fit and looking like a child playing dress up in their parents’ wardrobe.Ī bespoke suit remains aspirational for many people. As fast fashion brands churn out blazers with exaggerated shoulders, and low-slung billowing trousers, consumers are finding themselves swamped in fabric. As a result, tailors report that customers are buying the next size up and then altering pieces to fit their actual frame.įashion trends are also impacting demand. You could slide into a pair of size 12 trousers at Arket, but in Zara struggle to get a pair with the same-sized tag past your thighs. It’s well-documented that sizing on the high street is a bit of a guessing game, with discrepancies from piece to piece and retailer to retailer. Alongside the usual requests for wedding-guest outfits, there is high demand for blazers, jeans and shorts. We get a lot of calls and people dropping in,” says Romeo Nzuzi, who works at his family-run business, No One Famous Tailoring, in London. Influencers now caveat shopping haul try-ons with a disclaimer that they haven’t taken the pieces to their tailor, while alterations app Sojo has had to hire additional tailors to work at its Selfridges pop-up, pictured below (in the first week alone, orders were up 147%). Related: Stories of Ralph Williams Tuesday Classics fiction from 1950s.Lately, it’s begun to trickle down from Hollywood to the high street. First published: Astounding, July 1958.ĭownload full text as part of the scans of the Astounding issue it originally appeared in.Īmong the stories from Astounding/ Analog issues edited by John Campbell.
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